Check out this packed Enterprise Playbook, the definitive guide to making the shift to “buyer enablement” for complex sales.
It’s the process of finding and framing a problem. Then, aligning, on average, ten different people with conflicting opinions about the right way to solve that problem.
Highlights:
1. The Deal Champion Job Description.
What to watch for, and the role champions play.
2. Creating a Committed Champion.
Champions aren’t found. They’re created. You’ll learn how disciplined discovery, tactful testing, and forward-worthy follow-ups develop deal champions.
3. Enabling Your Champion.
Once you “close” your champion, you’ll use the inputs you’ve collected along the way to build a compelling business case. This is the art of crafting internal narratives.
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