​You’ll leave this session with a wildly practical, step-by-step playbook for creating champions who sell when you’re not in the room. Using a business case you both authored together.

​Get the 5 steps that make enterprise executives say, “why aren’t we paying you yet?” ​With line-by-line breakdowns of real-life, “1-page” business cases.

Most AE's don’t understand how executives think, simply because they haven’t spent any time with them. There’s a shortcut you can use here, though: Reading their writing.

​I’ve spent roughly 40 hours (an entire workweek) reading through leaked internal emails and memos from Fortune 500 executives.

Learn the top discovery practices, frameworks, and phrases that create that, “How do they know me so well?!” feeling — while uncovering what no other reps know.